Advertisers

Feature Company (FRONT COVER)

VIDSTONE (Funeral Business Advisor, March/April 2007) "I would like to thank you for allowing VIDSTONE to participate in your recent issue of Funeral Business Advisor. After the editorial and cover shot was published, VIDSTONE received hundreds of calls from funeral homes and cemeteries that wanted to be part of our provider network. The response was much greater than we anticipated, which as you know now, has led us to sign a 1 year advertising commitment with your company. Many prospective providers really felt that VIDSTONE was a solution to providing families with a new way of memorializing their loved ones. We recently advertised in your current issue of Funeral Business Advisor and again received a better than expected response from potential providers. You have a great publication that is innovative and brings current practices into light. Look forward to many years business with VIDSTONE." - Sergio Aguirre, Founder and CEO, VIDSTONE LLC

ETERNAL IMAGE(Funeral Business Advisor, May/June 2007) "The team at Funeral Business Advisor was highly professional, providing us with the guidance we needed to make the most of our cover opportunity. High readership levels were as promised, as the piece generated a good deal of buzz for us that has translated to sales growth. We would certainly recommend them to anyone seeking to gain exposure within the funeral industry." - Nick Popravsky, Vice President of Sales and Marketing, Eternal Image.

Dirk Jaekel, President (Pictures In Motion)
"Just a quick note to let you know how pleased I am with the response we have been receiving from our ad/editorial in your magazine. I can honestly say, that we have never experienced this kind of response with any of our other advertising. I have to chuckle when I think back about your guarantee of a minimum of 5 calls.....we got that in the first 3 days. The best thing is that the calls are from people who have done their research and are ready to move forward. Many of the calls are coming from southern and mid western parts of the country which we have never heard from before. Thanks again for the insight and I look forward to participating in future publications."

Ron Cooper (Cooper & Schoff, CPA , PA)
"I have received more phone calls from readers of Funeral Business Advisor in the past week than I received in over 2 years of advertising in various other funeral industry magazines. What has impressed me most is the number of calls and emails I have received commenting on and thanking me for my editorial. I am certain that being allowed to write in each issue about my area of expertise will help position me and my business favorably to the funeral industry. The results of my ad & editorial have far surpassed my expectations, and I am thankful that I decided to advertise with FBA."

Bob Diercks, Owner (Timber Valley Log Casket Company)
"I have received 23 calls thus far, and 17 email requests because of the ad I placed with you guys. I have used direct mail before, and I spent more money and received fewer results than I have gotten from FBA Magazine. I have never advertised before in a national funeral publication, but I am amazed at how many people have read my article and congratulated me on it. I am very pleased with the number of inquiries I am getting, and continue to get."

Debby Gray (US Cremation )
"I must tell you how delighted I am with the first issue of Funeral Business Advisor. Naturally, my first step was to view our ad. I was quite pleased with its appearance and impact. Even though we DID NOT write an editorial, we have still received positive comments from customers and an order for 3 urns which is indicative that our ad is having the desired effect. The articles are very informative and well written. I've learned a great deal from the editorials and am genuinely looking forward to the next issue. The text box that accompanies most of the editorials is a nice touch. The quotes catch the eye and entice the reader to read on. Another feature I appreciate is that contact information about the author is listed at the end of each editorial and in the supplier directory. It provides easy access to more information and encourages the reader to communicate."

Pierre Goria, CEO (Goria Corporation)
I cannot begin to express enough how pleased I am with the reaction that we have received after our first advertising and editorial installment in the fall issue of Funeral Business Advisor. We have received over 30 phone calls, and countless emails about our products. We were able to accomplish two tasks: get our message about our burial vaults through advertisement and we were also able to offer some great advice about change. You see we were able to showcase and communicate all the advantages of using our burial vaults and we were able to provide a service of helping others by giving back through counsel given to us over the years. For this we are thankful of our relationship and association with the staff of the magazine.

Greg Greffin, Owner (24 Karat Rose Company)
"We are very excited about the number of phone calls we have received from the ad & editorial we placed in the inaugural issue of Funeral Business Advisor (Fall 2006). We have received over 15 phone calls thus far and have had at least that many emails from readers contacting me directly from our website. My first call resulted in an initial $800 order, and that customer has signed an exclusive arrangement with me to buy my product for his area. My second order resulted in a $600 sale. My previous experience with advertising with a different funeral magazine was in August, and received "zero" phone calls. Funeral Business Advisor consulted with me on my ad design, and assigned a toll-free phone number at no cost so I could track the number of calls that my ad and editorial produced. Therefore, we are very pleased with our decision to advertise with FBA."

Jason Ropchan, President (Timeless Software Inc.)
"We have received dozens of online download requests and phone calls already from our ad & editorial in Funeral Business Advisor. I have also received many emails from individuals that I do not know thanking me for the information in my editorial. We are extremely pleased with the results that we have received thus far and plan to advertise again in the future."

Marty Kovacs, Founder (The Last Quilt Company)
"The Last Quilt Company has advertised in every major publication that addresses the funeral industry. From the inaugural issue we didn't have to know when the magazine was out, our phone started ringing and didn't stop for several days. We reached funeral directors that had never seen our ad before, when we had been advertising in the other magazines for the previous 12 months. To date, we have received over 30 phone calls."

Funeral Homes

Jake Rose (Roseberry Funeral Home / Friendship, WI)
"I thought your magazine was very interesting, it was packed with information that was useful - and I liked that it was unlike any other funeral publication out there."

Les Scott (Wichita Falls Mortician Service / Gainesville, TX )
"I loved the publication. You should publish more than just quarterly. Thank you for being free and on top of that... informative."

Terry Hayworth (Hayworth-Miller Funeral Home / Advance, NC)
"Good magazine with useful articles. I look forward to receiving more issues. Thank you."

Bryan Chandler ( Chandler Funeral Home / Caldwell, OH )
"Keep up the great work I was shocked at the quality especially for the first issue. Really some of the best articles I have read about the industry in a long time. As funeral directors we have limited time so I liked that your articles were concise, informative, and limited to just 1 page each. I started my own business a few years ago and enjoy business building ideas."

Jason Engler (Ruebel Funeral Home / Little Rock, Arkansas)
"I was excited when the Funeral Business Advisor was sitting on my desk last week - I'm always excited to see a trade publication that really uses its space wisely. The Funeral Business Advisor is chock full of useful articles that offer solutions to most issues that face funeral service. Thank you, Thank you for the wonderful magazine. I look forward to more issues, more frequently!"

Michael Fong (Wilson & Kratzer Funeral Home / Richmond, CA )
"Thank you for giving my free subscription. I enjoyed the magazine very much! The ideas presented helped me think outside the box and were worth reading. The article format was very nice as well, and based on helpful tips and industry ideas."